The world's general machinery, automotive, aerospace, energy, medical, rail transit, mold machine tools and other industries are inseparable from cutting tools and equipment. From the perspective of future development trends, the global tool market is expected to grow by 3% to 5% annually in the next five years. According to this growth rate, we are still the world's number one player. From the perspective of the supply of domestic tools, domestically produced tools occupy a mainstream position, reaching 65%. In recent years, we have also achieved outstanding enterprises like Zhun Drilling. Together with the original four major tool factories, there are about 10 key enterprises, all of which have entered the modern cutting tool industry from traditional tools, and have developed year after year. Ok, they have entered a period of rapid growth. This is a very good performance.
The data shows that in 2010, the total production of domestically produced tools in China was 29 billion yuan. In addition to supplying the domestic market, the export of tools was 7 billion yuan. In the same year, the total sales of imported knives and domestically produced knives reached 33 billion yuan, ranking first in the world. China's knives increased by 40% in 2010, and the growth in the first three quarters exceeded 50%. In 2010, the sales of foreign tool companies in China also grew very well. There is no market demand and no development can be said. Demand, this is our biggest advantage.
In the 33 billion yuan sales, the imported 11 billion yuan of tools are all modern high-efficiency knives. Among the 22 billion yuan of domestically produced knives, only about 2 billion yuan of modern high-efficiency knives can be used, accounting for 10% to 15%. The sales of foreign branded tools account for one-third of China's tool consumption. This shows that while China has become the world's most promising tool market, the high-end market is occupied by multinational companies. This is a big problem.
In 2011, the domestic tool market still maintained rapid growth, and it is expected to create a new historical high point. Statistics show that in the first half of the year, the domestic tool market achieved a growth of 25% to 30%. Although the growth rate has slowed down since July, it can still achieve a 15% growth throughout the year. In comparison, the international tool market has maintained a stable recovery in recent years, but the annual average growth rate is conservatively estimated to remain only around 3% to 5%, while the domestic market will gradually maintain its annual stability after experiencing rapid growth in the past years. The average growth rate is between 10% and 15%. Therefore, the domestic tool market capacity growth rate will be more than three times faster than the international market.
China has become the world's most promising tool market, and many multinational tooling groups have also expanded their tool sales in China as their first choice in the development strategy of the post-crisis era. The center, training center, and logistics center have settled in China, so that China is the center of China, and it can serve customers more directly and conveniently, and better meet the special needs of customers in the Asia-Pacific region. Luo Baihui, secretary general of the International Association of Mould & Hardware Plastics Industry Suppliers, believes that the reason why the Chinese market will receive such attention is mainly because the proportion of sales in the Chinese market is increasing in its global market share. In order to firmly grasp the Chinese market, foreign tool manufacturers are carefully studying the needs of China's equipment industry. For example, Seco Tools set up an industry development department this year, aiming at the industry as a research object, focusing on providing typical parts processing in the industry. solution. The technical experts of the department are responsible for a key industry, paying attention to the development of the industry, solving the technical problems of the tool application in the industry, and holding tool training for the industry customers from time to time.
"Production, study and research" full service to reduce costs
As an important part of the equipment manufacturing industry and important process equipment in the cutting process, hardware tools determine the processing efficiency, precision, quality and cost of parts in the manufacturing industry. When it comes to the gap with advanced technology, from the user's point of view, there are two biggest gaps:
First, the product structure of the entire industry is backward. The traditional general-purpose standard knives still account for the majority, and the sales are very good. Even the so-called “low-alloy high-speed steel†blades have appeared. The low-end products have changed very slowly, and there are also counterfeits. The problem is very serious. At present, China's high and low-end sales are very good, this phenomenon is worth thinking about.
Second, on the whole, there are still gaps in equipment, technology and services. Although some enterprises' equipment conditions and technologies are improving, they still cannot meet the needs of users. The problem is mainly in service. In terms of solutions, the combination of us and users is not good enough. With the premise "production, study and research", now the "production, study and research", "use" should be the first. Modern advanced manufacturing technology is led by user companies. Users in China must also bring this head, which will drive the development of a large number of material suppliers and machine tool suppliers.
According to the analysis of Luo Baihui, secretary general of the International Association of Mold and Hardware and Plastics Industry Suppliers, the approximate cost of processing a workpiece is 30% for machine tools, 25% for fixed indirect costs, 20% for operators, 20% for raw materials, and 5% for tools. Customers who purchase tools, in addition to value whether it can complete the processing quality, pay more attention to how to reduce the cost of the workpiece and achieve higher product profit. However, from the perspective of cost savings, the cost of the tool is only about 5%, which is relatively low. Therefore, the service consciousness of the tool enterprise should shift from the tool itself to the “whole value chain†of the workpiece to greatly reduce the production cost of the customer. The focus is on the entire production process of the workpiece, including equipment run time, minimum scrap rate, increased production, and efficient personnel utilization. According to this idea, the tool company should build a brand value-added solution for all customers starting from procurement and planning, spanning the entire production process itself, until the tool is disposed of and recycled. This program has four standardized service modules, including planning, production and logistics, maintenance, training and expertise. Only about 5% of the tool cost can reduce the production cost by 20% to 50% by continuously improving the whole process service plan, fully reflecting the value of the brand.
Focus on efficient and high quality tool market
In recent years, the technological development of many high-end manufacturing fields in China has brought new requirements to the tools. For example, automotive tools must be characterized by high efficiency, high stability and specialization. With the continuous development of the automotive industry, new requirements have emerged. From a technical point of view, there are mainly heavy-duty, composite, specialization, The trend of standardization, high speed and variety. In the field of aerospace manufacturing, with the wide application of difficult-to-machine materials such as titanium alloys and high-temperature alloys, how to correctly select and rationally use tools for efficient and high-quality cutting has become a very important industry topic.
Near-water towers have the first month, and domestically produced tools should have the advantages of time, location and people in providing tool services for the above-mentioned manufacturing fields. But in fact, imported tools basically occupy high-end users in the machining industry, especially in automotive engine manufacturing workshops, aircraft engine manufacturing enterprise machining workshops or steam turbine manufacturing workshops, and highly efficient and high-precision machining tools are almost imported tools. Monopoly, it is difficult to see the traces of domestic knives. Domestically produced tools are mostly used in medium and low-demand customer groups, such as agricultural machinery, motorcycles, agricultural vehicles, general machinery, and low-end machinery manufacturing industries.
Not only that, the extensive development of the manufacturing industry has led to an extremely unbalanced development of machine tools and tools. According to Luo Baihui, secretary general of the International Association of Molds and Hardware and Plastics Industry Suppliers, the current consumption ratio of CNC machine tools and tools in foreign developed countries is 2:1. The domestic ratio is too low, and the total tool consumption is less than one-fifth of the total machine tool consumption. Many manufacturers spend a lot of money on machine tools, but they are shrinking their feet in tool consumption. They are reluctant to buy advanced and efficient tools. The market demand for traditional tools has remained high for a long time. This is also an important reason why many domestic tool companies are reluctant to enter advanced and efficient tool production.
At the same time, we must face up to the gap between Chinese tool companies and foreign companies, including basic technology, innovation capabilities, promotion capabilities and service capabilities. The user demand and the tool enterprise should be the innovation leader, and the leading enterprises should take the lead in demonstrating the role in technology application. However, some key domestic key enterprises and new excellent private enterprises have taken a very gratifying step in the development of modern and efficient tools, such as Zhuzhou Diamond, Xiamen Golden Heron and Arno Tools. These companies attach great importance to technological progress and put services first. Significant results have been achieved in related fields.
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